Privacy Policy

Last updated: June 25, 2026

This Privacy Policy explains how Listing Falcon ("Listing Falcon," "we," "us," or "our") collects, uses, and shares information when you use our web application for creating real estate marketing content. By using the service, you agree to the practices described here.

The short version: We collect the account info you give us, the listing photos and details you upload, and basic usage data needed to run the app. We use trusted third-party providers to host data, generate content, send transactional email, and process payments, and we use privacy-friendly analytics and advertising-measurement tools (including the Meta Pixel) to understand usage and measure our marketing. We don't sell your personal information. You can access or delete your data by contacting us.

Information we collect
How we use information
How we share information
Service providers
Public share pages
Cookies & local storage
Data retention
Security
Your rights & choices
Children's privacy
International users
Changes to this policy
Contact

1. Information we collect

We collect the following categories of information:

Account information — your email address and password credentials (passwords are handled by our authentication provider and stored in hashed form), and optional profile details such as your name, brokerage, phone number, brand color, logo, and headshot. If you choose to sign in using a third-party provider such as Google, that provider shares basic profile information (such as your name and email address) with us in accordance with your settings; we never receive your third-party account password.
Content you provide — listing photos, property addresses and details, captions, and any text you input to generate ads, videos, or voiceover narration, as well as the assets generated from them.
Billing information — if you subscribe to a paid plan, our PCI-compliant payment processor collects and processes your payment details. We do not store your full card number; we receive limited information such as your subscription status and a customer identifier.
Usage & device data — basic technical information such as IP address, browser type, and interactions with the app, used to operate, secure, and improve the service.

2. How we use information

We use information to:

provide the service — create your account, render ads and videos, generate voiceover, and store your library;
process payments and manage subscriptions;
generate and serve public share pages for assets you choose to make public;
communicate with you about your account, including confirmation and transactional emails;
maintain security, prevent abuse, and troubleshoot;
comply with legal obligations.

We do not sell your personal information. We share information only as needed to run the service: with the service providers listed below, when you choose to make an asset public, to comply with the law or valid legal requests, to protect our rights and users' safety, and in connection with a business transfer (such as a merger or acquisition) subject to this policy.

4. Service providers

We rely on the following categories of third-party service providers. Each is a reputable vendor that handles data only as needed to provide its function, under its own terms and privacy policy and under our instructions. We may change the specific providers within a category from time to time:

Category of provider	Purpose	Data involved
Cloud hosting, database & file storage	Securely host the application and store your account data, uploaded photos, and the assets you generate	Account info, profile, uploaded photos, generated assets, usage/request data
AI content generation	Generate captions and hashtags, produce voiceover narration (text-to-speech), and provide optional photo/motion enhancement	Listing details, narration text, caption prompts, and photos you submit
Payment processing	Process subscription payments and manage billing (PCI-compliant; we never receive or store your full card number)	Billing details, payment method, subscription status
Transactional email delivery	Send account, lead, and billing-confirmation emails	Email address and message content
Product analytics	Privacy-friendly, cookieless usage measurement	Aggregated usage and page-view data
Error & performance monitoring	Detect, diagnose, and fix errors and performance issues	Usage/device data and error diagnostics
Advertising measurement — Meta Platforms (Meta Pixel)	Measure the effectiveness of our marketing and ad conversions	Page-view and conversion events (e.g., sign-up, checkout, purchase) and associated cookie/device identifiers

5. Public share pages

When you choose to make an asset public or share a link to it, the asset and associated listing details you included become viewable by anyone with the link. Do not include information in a public asset that you do not want to be publicly visible. You can make assets private or delete them from your library.

6. Cookies & local storage

We use cookies and browser local storage to keep you signed in, remember preferences, and operate core features (for example, saving in-progress work and resuming after sign-in or upgrade). These are essential to the functioning of the app.

We also use a limited set of analytics and advertising-measurement tools. Our product analytics tool is cookieless. The Meta Pixel, which we use to measure the effectiveness of our advertising, does set a third-party cookie (such as _fbp) and shares page-view and conversion events with Meta Platforms. You can limit this tracking through your browser settings, your Meta ad preferences, or industry opt-out tools, and through any cookie controls we may offer.

7. Data retention

We retain your account information and content for as long as your account is active or as needed to provide the service. If you delete an asset, we remove it from your library and storage. If you close your account, we delete or anonymize your personal information within a reasonable period, except where we are required to retain it (for example, for tax, accounting, or legal purposes).

8. Security

We use reasonable technical and organizational measures to protect your information, including row-level access controls so that you can only access your own data, encrypted connections, and reputable infrastructure providers. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Your rights & choices

You can review and update your profile information in the app, delete assets from your library, and request access to or deletion of your personal information by contacting us. Depending on where you live, you may have additional rights under laws such as the California Consumer Privacy Act (CCPA) or the EU/UK General Data Protection Regulation (GDPR), including the right to access, correct, delete, or port your data, and to object to certain processing. We will honor valid requests as required by applicable law and will not discriminate against you for exercising them.

10. Children's privacy

Listing Falcon is intended for business use by adults and is not directed to children under 18. We do not knowingly collect personal information from children. If you believe a child has provided us information, contact us and we will delete it.

11. International users

We operate in the United States, and our service providers may process and store information in the United States and other countries. By using the service, you understand that your information may be transferred to and processed in countries that may have different data-protection laws than your own.

12. Changes to this policy

We may update this Privacy Policy from time to time. If we make material changes, we will update the "Last updated" date and, where appropriate, provide additional notice. Your continued use of the service after changes take effect constitutes acceptance of the revised policy.

13. Contact

Questions or requests about your privacy? Contact us at support@listingfalcon.com.